What role does a Director of Global Procurement typically NOT fulfill?

A Director of Global Procurement primarily focuses on acquiring goods and services needed for the organization at the best possible price and quality. This role involves negotiating prices with suppliers, overseeing global supply chain strategies, and managing supplier relationships to ensure a steady and reliable supply of products.

Analyzing customer demographics for sales strategies, however, falls outside the typical responsibilities of this position. While understanding customer demographics is crucial for sales and marketing teams to tailor their strategies effectively, it does not directly connect with the procurement function. Instead, procurement centers on supplier interactions, cost management, and logistical operations related to the acquisition of goods and services, which ensures that a company has the necessary materials to meet its operational needs. Thus, this focus distinguishes the primary duties of a Director of Global Procurement from tasks related to sales and marketing analytics.